Field notes
Field notes on AI calling. Numbers first, mistakes included.
Data from Revvox's own call logs: 2,739 real calls to 993 people, 19 to 22 Sep 2026. Each note answers one question a calling team asks, shows the numbers and the method, and says what we changed because of it.
Written by The Revvox team
- 226 of 739“talked” calls had no human on them
- 544 → 19extra calls to reach 19 new people
- 35% vs 18%pick-up at 14:00 against 19:00
- 226 of 739“talked” calls had no human on themA third of our “talked” calls were machines. What that did to every number downstream.226 of 739 calls marked as conversations were voicemail greetings or call screeners. Here is how we found them, what they did to our numbers and what we changed.Read the field note
- 544 → 19extra calls to reach 19 new peopleStop at two attempts. 544 extra calls reached 19 new people.Every attempt after the first reaches fewer new people for more calls. Here is the attempt-by-attempt data from 993 people, and why we stop at two.Read the field note
- 35% vs 18%pick-up at 14:00 against 19:00When paid leads pick up. 35% at 14:00, 18% at 19:00.Half our calls went out in one hour, and it was not the hour people answered. Here is pick-up by hour from the audit, and how to find the right hours for your own leads.Read the field note
Every figure comes from the Revvox calling audits of 22 and 23 Sep 2026 and our call log. For the rules in one place, read seven rules for calling paid leads.
Ready to turn every lead into a conversation?
Revvox Loop calls every new lead within minutes and sends the outcome to your CRM.